iaaa

In February 2024, company Studio Meta-K revealed their first virtual artist iaaa as a special MC on JTBC's variety program Real Live. A Studio Meta-K official explained, "By using our own technology and paying close attention to realistic expression, we were able to show natural movements that otherwise would be difficult to implement with existing deepfake-based virtual humans. " By March 2024, Studio Meta-K completed technical work on their virtual artists whom are ready to be unveiled and are intended to be members of the co-ed virtual group Season.

On April 7, 2024, it was announced that iaaa will be their first virtual artist to make her debut. That same day, the digital single "Our Season" was released. In a later report, Studio Meta-K, the agency responsible for developing the virtual artist stated that iaaa was created to be not only be a singer, but also to work in various entertainment programs, and to play an active role as an all-around entertainer.